Posts Tagged ‘blog’

Calculate Your Blogging ROI

Friday, May 9th, 2008

Ever wanted to know what blog posts you write require the least effort and get the most comments? No? Well I did and I threw together a bit of SQL to help me identify the areas I can improve upon if I’m to become a serious challenger for the title of the Laziest Blogger Ever™:

SELECT p.post_title, ROUND((SUM(LENGTH(w.comment_content))/LENGTH(p.post_content))*100) AS roi, LENGTH(p.post_content) AS post_length, SUM(LENGTH(w.comment_content)) AS comment_length FROM blog.wp_posts p INNER JOIN blog.wp_comments w ON w.comment_post_ID = p.ID GROUP BY p.ID ORDER BY roi DESC LIMIT 10

It returns the top 10 blog posts ranked by the percentage return on a post measured by the number of characters invested in the opening post compared to the number of characters returned in the comments.

My top 3:

  1. Free Will (43,774% ROI)
  2. Last Western Heretic (5,304% ROI)
  3. The Location of Jesus (5,223% ROI)